Instead, teach them how to sell!
LinkedIn's Sales Navigator is a great application - but it won't teach you how to sell! If you couldn't sell before someone taught you how to use LinkedIn, you won't be able to after you've been taught.There's a morass of consultants lining up to teach you "how to sell via LinkedIn". People are talking about the new world of "social selling" compared to "traditional selling" - when in reality it's all just selling, albeit now in a social world.
